Trump Launches 'Victory 45-47' Fragrance Line, Sparking Ethical Questions

confirmed Importance 8/10 ~1 min read 3 sources 3 actors

President Trump launched a new fragrance line called Victory 45-47, priced at $249 per bottle, as part of his ongoing strategy to monetize his presidential brand. The launch includes both men’s and women’s fragrances, with White House Press Secretary Karoline Leavitt defending the venture against criticism of presidential profiteering.

Sources & Citations

[1] How is this legal?': critics say Trump's latest 'grift' literally stinks · Jun 30, 2025 Tier 2

[2] Trump's latest business venture: A fragrance he says is 'all about winning' · Jul 1, 2025 Tier 1

[3] Donald Trump is Now Selling Two New Fragrances Called 'Victory 45-47' · Jul 2, 2025 Tier 2

Tiers Tier 1 court records & gov docs · Tier 2 established outlets · Tier 3 regional & specialty press · Tier 4 opinion or single-source. Methodology →

Cite this entry

The Cascade Ledger. “Trump Launches 'Victory 45-47' Fragrance Line, Sparking Ethical Questions.” The Capture Cascade Timeline, June 30, 2025. https://capturecascade.org/event/2025-06-30--how-is-this-legal-critics-say-trump-s-latest-grift-literally/