Facebook Emotional Contagion Experiment Revealed

confirmed Importance 9/10 ~1 min read 4 sources 5 actors

Facebook conducted a massive psychological experiment on 689,003 users without explicit consent, manipulating their news feeds to study emotional contagion. Researchers Adam Kramer, Jamie Guillory, and Jeff Hancock published findings in the Proceedings of the National Academy of Sciences, revealing how algorithmic content manipulation could influence user emotions. The study triggered significant ethical concerns about research consent, user manipulation, and the power of social media platforms to conduct psychological experiments.

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The Cascade Ledger. “Facebook Emotional Contagion Experiment Revealed.” The Capture Cascade Timeline, June 28, 2014. https://capturecascade.org/event/2014-06-28--facebook-emotional-contagion-experiment/